[Remote] HubSpot Activation Manager

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Note: The job is a remote job and is open to candidates in USA. Instrumental Group is seeking a HubSpot Activation Manager to help clients maximize their investment in HubSpot. This role involves leading activation engagements, tailoring plans to client objectives, and ensuring effective adoption of HubSpot's tools.


Responsibilities

  • Lead activation engagements for HubSpot Marketing, Sales, and Service Hubs to drive long-term platform adoption
  • Tailor activation plans based on business objectives, tech stack, and goals
  • Identify and recommend where AI tools and automation may improve speed, consistency, and clarity
  • Advise clients on best practices, strategic use cases, and scalable systems
  • Monitor user performance, adoption trends, and configuration quality
  • Deliver expert training and coaching directly in the platform
  • Guide clients toward expansion opportunities and long-term success with HubSpot
  • Stay up to date on the latest HubSpot features, AI tools, and productivity accelerators

Skills

  • 4–8 years of hands-on HubSpot experience (Marketing, Sales, and Service Hubs)
  • Proven ability to manage multiple client relationships and deliverables simultaneously
  • Excellent communication skills — written, verbal, and client-facing
  • A strong background in digital marketing, marketing ops, or rev ops
  • Experience training teams and driving user adoption
  • A love for problem-solving and a bias for action
  • The ability to self-manage, prioritize effectively, and work autonomously
  • A passion for helping others achieve their goals and grow their skills

Benefits

  • Remote
  • Full-Time
  • Medical, dental, and vision insurance
  • Short- and long-term disability
  • Accident insurance
  • 401(k) retirement plan
  • 15 paid holidays + generous PTO
  • Quarterly incentive plan
  • A close-knit, high-performing team that truly cares

Company Overview

  • Instrumental Group provides value-added support to businesses through inbound marketing solutions. It was founded in 2021, and is headquartered in Golden, Colorado, USA, with a workforce of 51-200 employees. Its website is

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